1. Ask Fans for New Features and Product Ideas
Post several times a day on Facebook and try to engage customers with your products and services. Users enjoy sharing their ideas and therefore engagement becomes very important for you to succeed.
Ask your fans for insights about potential new features they’d like to have. Inform users whether their ideas are being looked into and ask users to brainstorm on each other’s ideas.
Use Facebook as a form of a focus group and gain knowledge of what customers really yearn for.
2. Provide High-Quality Customer Service
As soon as fans do have inquiries, have a customer service rep get going and draw attention to where they have to to go for more information.
Customer service is crucial on Facebook. Although a business doesn’t have to make the social network its central resource for customer support, it should be responsive and cooperate with customers to respond their questions. You’ll not only enhance commitment, but also give a personal touch for your business.
3. Don’t Forget About Seasonality
Seasons have a propensity to have an effect on a person’s preference and frame of mind. Be a professional at making Facebook posts that match how users are probably feeling and what they’re looking for.
4. Post Always on a Consistent and Structured Basis
At least a single post each and every day, also make use of hashtags. Ideally, you will create a sort of posting schedule after you have tested which hours of the day work best for you. Your goal is to always get the maximum organic exposure on Facebook
5. Take Advantage of Key Events and Occasions
Each company should take advantages of events or holiday as inspiration for social media content. This sort of content is usually well shared if posted at the right moment.
6. Have Some Fun
If it’s suitable for your company, go ahead and get a little dip on the fun side of life. Just make sure it goes well along with your brand!
If you’re a product-based business, ask fans to have them to send in photos of themselves using your product. This will boost your credibility.
7. Don’t Change the Topics you Post About too Often
People follow you because of your content and your brand. Changing either one of the two is a big risk at the point when everything seems to be well aligned.
Put this into practice to your own content assortment and find topics that are engaging to your target users!
8. Respond to Everybody
Perform an awesome job of responding to nearly all comments.
Tag people in a comment threads to let them know that you’ve replied to their question and/or to show that you are glad about their comment.
9. Convey Content that Engages Facebook Users the Most Effective Way Possible
Use your Facebook page to share content that users will get wound up about.
Try to also use apps to automate the process a little bit.
If you’re not certain what content your fans want, try trial-and-error. Try posting different types of status updates, somehow interrelated to your merchandise or service- In addition make use of your Facebook Insights to see what your fans are engaging with the for the most part and then take the maximum advantage from it.
10. Videos, Videos, Videos!
Use video to make the content more engaging for your fans. Videos are a huge plus for your page and will definitively boost engagement!!